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5 Mistakes to Avoid When Hiring a Video Production Company

Hiring the right video production company is critical to the success of your video projects. The company you hire should operate as a virtual extension of your existing team to make sure your video projects go smoothly and stay on budget. While it may seem like a simple task, there are many mistakes that can be made…
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4 Ways Video Testimonials Can Enhance Your Brand

Video testimonials filmed by a professional video production company can add something to your brand that advertisements and text referrals simply can’t. Everywhere we go, whether it’s online or in the real world, we’re overwhelmed with advertisements that sing the praises of a particular product or service. As such, many consumers have developed a natural distrust…
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5 Reasons to Incorporate Video Marketing in Your Digital Strategy

Video is one of the most important pieces to consider in your digital marketing strategy. 63% of businesses are already using video as a marketing tool and 79% of consumers would rather watch a video than read text to learn about a product. Video is known to elicit deeper customer attachment because it tells a story…
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